Nike Boulevard Ice Cream Shop

John July 21, 2011 0

Check out this awesome video i saw on HUH. just now…this is Nike’s latest project in New York City.  After their previous stunt which involved driving an ice cream truck around various parts of the city, Nike has just opened an ice cream shop right in Harlem…but this isn’t your average ice cream shop, this thing is designed to resemble a giant refrigerator.  One of the best parts about this place is that the treats are just $1.  They also offer customizable shorts, t-shirts and exclusive Hyperfuse and Hyperdunk sneakers.  Shop hours are 11am-7pm, tues-sun.

 

Nike Basketball Boulevard Ice
2490 Frederick Douglass Blvd.
New York, NY 10030

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